In this session, John will dive deeply into one of the most pivotal phases of a company's journey: scaling from “viable to valuable.” This critical transition marks a defining moment for PeakSpan portfolio partners and growth-stage scale-ups. John will unpack the key factors making it a vital and transformative stage.

A few discrete topics that John will cover include:

• Defining “Viable to Valuable”: What does this shift mean, and why is it a game-changer?
• Commercial Alignment: What aspects of alignment are non-negotiable for success?
• Category Leaders’ Playbook: What best practices and habits distinguish the leaders who excel during this transition?
• Cultural Evolution: How should your company’s culture adapt to sustain and drive value creation?

This session will equip CEOs and leaders with actionable insights and strategies to navigate this inflection point confidently. Whether you’re preparing to embark on this journey or already in the midst of it, you’ll leave with clear, impactful steps to guide your company forward.